On Tuesday, Steve Jobs unveiled Apple’s latest seamless, white, glowing product before the Cupertino City Council: the company’s proposed new headquarters, a four-story, glass-walled circular building intended to house 12,000 employees. “It’s a little like a spaceship landed,” Jobs said. And the blurry, sunstruck renderings (architect pointedly unspecified) did indeed remind me of early Spielberg.
But after marveling at the idea of an endless corridor of offices, and speculating on Twitter about which firm could handle all that curved glass, I realized Apple’s ring reminded me of something else. And it wasn’t the future. It was 1957.
Latest Tweet
Yesterday 9yo came upstairs while I was writing this up and she was like, Oh of course you are writing about Jubile… https://t.co/fGnUFbmkAS
55 minutes ago
Latest Instagram
Featured articles
99 Percent Invisible
Curbed
New York Times
New Yorker